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3. Click Add at the top right of the screen.
4. Specify the Name of the campaign.
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6. Select a Category for your campaign.
7. Click Next.
8. Click on either Lists or Triggers.
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Select Triggers if you wish to run your campaign based on a defined behavior, such as a lead opening one of your emails. The campaign will run on leads that will have performed the defined action.
See How do I execute an automated campaign based on a trigger?
9. Select the Automation tab.
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11. Drag and drop each selection, one at a time, in the section to the left under Start, then under the last added Item. You will be prompted to specify the content or the period desired for all items containing a variable element {x} or {y}.
12. Once finished, select the Details tab.
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18. Whether you have activated your campaign or not, don't forget to Save your campaign.
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